Making boring words interesting since 2005.

Copy Coaching

Getting better at writing copy

is hard work.

Let’s get started.


Quick Question - $249

Ideal for our first collaboration. In 45 minutes, we could review a piece or two of copy, brainstorm some content ideas or help you get out of your own head.

Lightning Hour - $399

We’ve got 75 minutes to come up with a load of new content ideas, dive into some copy that isn’t working, rough outline a case study or white paper, start thinking about a messaging guide or do a speed audit of your site, collateral or whatever else you need an outside opinion on.

For the record - the toilet paper goes over, Saranwrap is unnecessary and it’s not cheating if you watch a TV show without your partner.

Weekly Lightning - from $1499

One-off sessions are intense and are great for kick starting a project or solving an immediate problem, but sometimes, when you’re in the thick of it, a regular check-in helps keep the momentum going. A sort of copy scrum master.

4 Lightning Hours per month - $1499

Most clients schedule one session per week, ideal for a big project like a book or major website overhaul. We sort out any stumbling blocks, brainstorm ideas, make sure you’re ok in the morale department and check that the organisational plan and structure are working.

8 Lightning Hours per month - $2899

For a more intense project, a particularly bad patch of writer’s block or a project with two writers, clients can choose 2 Lightning Hours per week. Other permutations are possible, including bundling the hours together for Double or Triple Lightning. For anything other than two sessions per week with one or two writers, please write to me first and we’ll sort something out.

Please note: Weekly Lightning works best for repeat clients. If you would like to see if coaching is right for your project, I recommend the Quick Question or Lightning Hour as a test.